Buy Independent trucks and clothing online at Revert 95
Independent is known for ages as a hardcore skateboard brand. Independent is best known for their high quality
skateboard trucks. These trucks are the number one choice of professional skateboarders since 1978. Pros like Eric Koston, Andrew Reynolds, Danny Way and, since recently, Tony Hawk, don’t ride on anything else- just like millions of other skaters worldwide. Besides trucks, Independent manufactures clothing, caps and accessories, instantly recognizable by the iconic cross logo. Independent was founded in 1978 by Fausto Vitello as a response to the lack of quality skateboard trucks on the market at the time. The first truck Indy released was the Stage 1. Since then, they have been constantly improved and redesigned. At this moment we’ve already got the Stage 11 in our shop. But no matter which Independent truck you choose, they are all built to grind. Accept no substitutes.
The history of Independent
In the late 1970s skateboarding's popularity was waning. Vitello and business partner Eric Swenson along with Richard Novak and Jay Shuirman who owned Santa Cruz Skateboards saw an opportunity to work together, subsequently founding Independent Truck Company. Independent Trucks quickly became an industry leader and the group saw the opportunity to expand and capitalize upon the rediscovery of skateboarding in America. In 1981, Vitello co-Founded Thrasher Magazine. The photos and articles brought the latest tricks, fashions, and gear to the attention of the youth of America, contributing to rise of the skateboard culture in America. The advertisements also helped push the success of Independent Trucks, which was quickly becoming one of the largest names in skateboarding. While many were still dismissing skateboarding as a fad, Thrasher helped establish it as a dominant subculture that has evolved into the billion dollar industry it is today. As Vitello's business empire grew, so did the number of projects he undertook. He started High Speed productions, which publishes Slap Magazine, and the international alternative art magazine, Juxtapoz. He also founded two skateboard distribution companies: Deluxe (which distributes Spitfire Wheels, Thunder Trucks, Antihero Skateboards, Real Skateboards and Krooked Skateboards), and Street Corner (which distributes Hubba Wheels, Think Skateboards, Lucky Bearings and Venture trucks).
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